Internet Marketing

When your ad testing strategy is just plain wrong

Rigorously testing your ads is a good thing… unless you’re testing the wrong things and tweaking your campaigns based on flawed conclusions. Please visit Search Engine Land for the full article. Source link

How to create a style guide for your SEO content writers

To get the most out of your content writers, you need to set them on the right track from the start. How to develop guidelines and reduce the required editing time. Please visit Search Engine Land for the full article….

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