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The History of Online Shopping

The internet is a fantastic and useful tool. With a click of our mouse we can read today’s news, play an online game and if we wish shop to our hearts content. But when did it all start? What is…

Google’s new snippet settings give webmasters control over their search listings display

Google adds max-snippet, max-video-preview, max-image-preview and more to the nosnippet snippet controls Please visit Search Engine Land for the full article. Source link

YouTube ‘Video Reach’ campaigns let advertisers upload multiple videos for single campaign

Ford reports the new offering reduced campaign costs by more than 20% compared to its previous YouTube campaigns. Please visit Search Engine Land for the full article. Source link

TripAdvisor says it blocked or removed nearly 1.5 million fake reviews in 2018

Most of the fake reviews that are submitted (91%) are “biased positive reviews.” Please visit Search Engine Land for the full article. Source link

Store visits now available for Google Ads smart bidding optimization

Now smart bidding can take foot traffic and online conversion actions into account. Please visit Search Engine Land for the full article. Source link

Organic search responsible for 53% of all site traffic, paid 15% [Study]

According to BrightEdge, paid and organic search drive more than 70% of revenues for B2B and the other verticals. Please visit Search Engine Land for the full article. Source link

Report alleges Amazon manipulating search results to boost its products, profit

The company said to give its own products “preferential treatment in search.” Please visit Search Engine Land for the full article. Source link

BrightLocal launches ‘Local RankFlux’ Google local algorithm tracking tool

The tool is designed to help SEOs and businesses more easily track local algo changes. Please visit Search Engine Land for the full article. Source link

Subdomain leasing and the giant hole in Google’s Medic update

In today’s Soapbox, a warning about the hack in low-authority medical advice with content mirrors and “buying guides” slipping through Google’s algorithm. Please visit Search Engine Land for the full article. Source link

Yes, you can add JSON structured data to the body of your pages

Head or body, Mueller explains that Google can read both just fine. Please visit Search Engine Land for the full article. Source link

SMX Overtime: Your questions answered about Google penalties and their impact on websites

SMX London attendees asked SEO expert Fili Wiese a wide-ranging number of questions about penalties, indexing, crawling and more. Please visit Search Engine Land for the full article. Source link

Change log: Google updated its Search Quality Rater Guidelines

Here’s what’s new, compared side-by-side with the last version. Please visit Search Engine Land for the full article. Source link

Majestic’s enhanced tool now gives SEOs a lot more useful context about backlinks

New “link context” visualizes where the link appears on the page, the surrounding text and associated link density. Please visit Search Engine Land for the full article. Source link

Google’s Assistant-everywhere strategy reminiscent of old site search playbook

Google Assistant “syndication” is a way to battle Amazon Alexa and expand its reach for later monetization. Please visit Search Engine Land for the full article. Source link

We audited Google Ad recommendations: What we learned will surprise you

The analysis revealed adding sitelinks to ads, replacing trademark terms with “trending terms” and adding Google search partners to an account can help but, a human-led strategy is still critical for success. Please visit Search Engine Land for the full…

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